1. Implementing plans and initiatives relating to the brand, customer experience and loyalty in order to drive the organization’s brand equity.
2. Responsible for conducting market research activities to forecast emerging market needs that are relevant for the organization.
3. Responsible for end to end marketing activities for the online programs of Universities signed up with USDC
4. Analyze, review and report on all activities
5. Perform regular market research studies to gather important brand data
6. Work closely with several advertising agencies to manage brand marketing campaigns
1. Bachelor’s or Master’s Degree in Marketing, Advertising or related field
2. 2+ years’ experience in brand or product management
1. Strong project management skills
2. Exceptional verbal and report presentation abilities
Reporting Relationship:Executive-Brand Communications will report to the Brand Lead